😱 Domains on the Blockchain? IONOS’ Wild Plan to Tokenize 22M Domains 🌐

Ah, the grand theater of modernity! A domain registrar named InternetX—yes, a subsidiary of the ever-so-serious IONOS hosting empire—has decided to embark on what can only be described as a *digital crusade*. They plan to tokenize their entire portfolio of 22 million domains using something called D3’s Doma Protocol. Imagine that: traditional domains, those humble strings of letters and dots, now destined to live “onchain.” The audacity! The absurdity! The sheer brilliance of it all! 🤯

What is this “Doma Protocol,” you ask? Oh, it’s nothing less than a DNS-compliant blockchain platform—a phrase so technical it might make your head spin faster than a roulette wheel. Through this partnership, InternetX promises to allow its customers to transform their boring old domains into shiny, blockchain-based tokens. And why stop there? These tokens could unlock such thrilling possibilities as crypto trading, fractional ownership, and other Web3 marvels that even we mortals struggle to comprehend. 😅

But wait, dear reader, there’s more! InternetX clients will also gain access to new Web3 distribution channels via Doma, with bridges to major blockchains like Solana, Coinbase’s Base, and Avalanche. Imagine the ecstasy of being able to port your .com domain to the Avalanche network! Truly, humanity has reached its zenith. 🎉

Let us pause for a moment to reflect on InternetX itself. Founded in Germany during the late 1990s (a time when people still thought Y2K would end civilization), this company serves internet service providers, telecom companies, and digital agencies with hosting, security, and network infrastructure. Ah, how quaintly analog it all sounds compared to the dazzling future they now envision!

And yet, dear friends, we must acknowledge the broader trend here. Blockchain technology is increasingly being used to reimagine domain name systems—those ancient relics of the early internet. Onchain domains promise enhanced ownership, security, and integration with decentralized platforms. Who wouldn’t want that? Well, perhaps those who find blockchain jargon as impenetrable as Kant’s metaphysics, but let us not dwell on them. 😉

Consider Unstoppable Domains, one of the most recognized players in the Web3 domain space. Their mission? To simplify domain registration and facilitate crypto transactions by replacing complex wallet addresses with human-readable names. As CryptoMoon reported, Unstoppable Domains began integrating traditional “.com” domains with Web3 functionality back in 2023. How progressive! How forward-thinking! How utterly baffling to anyone over the age of 40. 👵👴

Then there’s Ethereum Name Service (ENS), which allows users to register human-readable “.eth” domain names linked to their Ethereum addresses. By 2022, ENS had surpassed 2 million registrations. It’s even integrated with payment platforms like PayPal and Venmo, making crypto transactions more accessible—or at least slightly less terrifying. 🙏

Mike Carson, co-founder of Bitcoin-based naming project Spaces Protocol, declared in December that decentralized naming services could onboard the next billion crypto users. One billion souls navigating the labyrinthine corridors of blockchain technology! What a vision! What a dream! What an absolute logistical nightmare waiting to happen. 😬

But lo and behold, tokenized domain services are merely a drop in the ocean of real-world asset (RWA) tokenization. This trend, my dear reader, is surging amid growing institutional support. Industry metrics estimate the total value of onchain RWAs to exceed $25 billion. Yes, twenty-five billion dollars! Surely, the ghost of Marx must be turning in his grave at the sight of capitalism’s latest spectacle.

Avalanche, one of the blockchains InternetX plans to integrate with through D3’s Doma Protocol, recently received a $250 million tokenization boost. Such funds target US Treasurys and collateralized loan obligations, effectively doubling the value of tokenized assets on the Avalanche network. The value of tokenized RWAs surged by 260% in the first half of 2025 alone, driven by increased institutional demand and clearer regulatory signals. Progress marches on, trampling everything in its path. 🚜

Industry insiders whisper that pro-crypto legislation, such as the CLARITY Act and the GENIUS Act, will accelerate the mainstream adoption of RWA tokenization across finance, real estate, and intellectual property. Oh, what a brave new world we inhabit, where every asset—from a humble domain to a luxury penthouse—can be sliced, diced, and sold on the blockchain. God help us all. 🙌

2025-07-29 17:14

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