Strive’s $4.2B Bitcoin Binge: Because Who Needs a 401(k) When You Can Have Satoshi’s Blessings?
In a Monday X post that read like a financial fever dream, CEO Matthew Cole announced each program would get a $2.1 billion boost. “Liquidity is up, demand is up, and our balance sheet is about to get a glow-up,” he chirped, promising a pre-market update on Tuesday. Because nothing says “transparency” like a last-minute balance sheet reveal.


